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Real Estate Advertising

For instance, a 2013 Nielsen survey found 45 percent of consumers viewed display ads on mobile devices as credible. On the flip side, display ads have a drawback: If they're not placed above the fold (the top portion of a website you see without having to scroll), most users don't see them. A comScore study found nearly a third of display ads actually are never even seen, mostly because they live below the fold. Video Ads The third popular type of real estate advertising you can take advantage of is video. Short clips promoting your business or aspects of it, like particular listings, can be uploaded to YouTube. You can also use a video network to help target the best websites to host your videos (MonetizePros has a comprehensive list of the top ones here. ) Confidence in video marketing is arguably higher than that for text or display ads. More than 90 percent of executives have even stated they think video ads are as or more effective than display ads, according to a BrightRoll survey.

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References Writer Bio Ann Johnson has been a freelance writer since 1995. She previously served as the editor of a community magazine in Southern California and was also an active real-estate agent, specializing in commercial and residential properties. She has a Bachelor of Arts in communications from California State University, Fullerton.

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In the meanwhile, find a good marketing slogan that can help you show customers what your business is about. Use a slogan that causes consumers to pay attention by being memorable. The marketing slogans and taglines on this list are an excellent starting point. From here, you can brainstorm more ideas as you tailor your advertisements to suit your business.

Included with every ad campaign, or provide your own banner ads. More About Ad Design Mobile Advertising Drive campaign performance with mobile targeting Reach qualified prospects with data-driven mobile audience targeting, custom-built for you in real time. Precise Mobile Audiences Find new customers on their mobile devices based on user interest & purchase intent signals gathered across the web and across devices. Geo-Fencing Using the GPS technology built into mobile phones, we can display your mobile ads within any pre-defined radius around any specified location. Location Affinities Audience search & browsing data can show your ads only in those locations with the highest propensity towards your offer – down to the zip code level! More About Mobile Advertising Real Time Reporting Our advertiser dashboard shows you campaign performance reporting reporting in real-time. Log in and see all the sites where your ads appear, ad impressions, clicks, CTR, and more. More than a platform. A partner.

Real estate advertising 101

The idea is to promote an educational resource, training program, webinar, etc. using Facebook ads. This is usually the first step in the sales funnel and then you can further engage and convert these leads using other marketing tactics. Here's an example of an ad that invites registrations for an online training course. 20. - Use of Video Content Video content is the most engaging type of content. Therefore, if your aim is to attract as many people as possible, then you should use videos for your ads. uses videos in many of their Facebook ads. Their focus is usually on showing off their beautiful properties to attract prospective buyers. 21. - Emotional Video with a Social Message Last, but in no way the least, is this example from where they have created an emotional video to engage their ad viewers. The video touches the subject of the ongoing COVID-19 pandemic and attempts to connect with the audience instead of outright selling a property. This has the added advantage of making this ad look like native content and not an ad.

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